Find ideas, insights and practical advice to help you understand your website visitors and turn their interest into your next opportunity.
Practical guides on website visitor tracking, sales intelligence and B2B marketing, from the team behind LeadLander.
In this blog:Your first sales employer shapes your career path, so look for companies like AMAROK, Datasite and Justworks that pair strong pay with excellent onboarding and training. Employees with a positive work-life balance are about 21% more productive than
Read More about Transitioning Into a Sales Career? Here Are The Companies To Work For
In this blog:The best prospecting emails offer value before asking for anything, whether that's useful research, relevant content or a helpful introduction. Email marketing returns about $38 for every $1 spent, and 72% of customers prefer email for business communication.
Read More about Prospecting Email Examples: Lessons From The Pros
In this blog:The GDPR restricts how companies collect and use consumer data, but sales teams can still meet their goals by shifting toward consent-based outreach, cold calls and referrals. The GDPR applies to any company doing business with EU nationals,
Read More about Navigating The Sales Landscape With GDPR
In this blog:Following a handful of trusted sales blogs, such as HubSpot, Gong.io and SaaStr, keeps B2B sales pros current on new strategies, trends and best practices. Sales Hacker bills itself as the largest community for B2B sales and lets
Read More about 15 Sales Blogs You Should Be Following
In this blog:The best cold email subject lines combine a clear value proposition, relevance, urgency and a touch of personalization to get prospects to open the email. Personalized cold emails perform over 100% better than cold emails without personalization. A
Read More about 10 Sales Prospecting Email Subject Lines That Get Opened
Updated August 5, 2026 In this blog:Optimized prospecting lists help sales consultants work more efficiently by focusing outreach on qualified leads, starting with an ideal customer profile and organized, regularly refreshed data. 80% of buyers prefer being contacted by sellers
Read More about 14 Ways To Optimize Your Prospecting Lists
In this blog:Segmenting your email audience by shared characteristics lets you send more relevant content, boosting response and conversion rates while reducing negative feedback and marketing costs. 96% of B2B marketers say segmentation is the most valuable method for improving
Read More about How To Segment Your Audience For Email Marketing
In this blog:With nearly 3 billion active users, Facebook is a strong lead generation channel, especially when you use contests, gated content and lookalike audiences to fill your sales pipeline. Lookalike audiences let you target new users who share key
Read More about How To Generate Leads From Facebook
In this blog:The best sales books offer expert strategies for attracting and converting leads, from understanding customer profiles and selling to executives to standing out from the competition. Selling to the C-Suite draws on a survey of 500+ senior decision-makers
Read More about 10 Of The Best Sales Books To Up Your Lead Gen Game
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