Frequently Asked Questions
Whether you’re exploring LeadLander for the first time or getting ready to put visitor insights to work, we’re here to help. Find answers to common questions about starting your free trial, setting up your account, pricing and how LeadLander works with your website.
Our goal is to make getting started straightforward, so you can spend more time understanding who’s showing interest in your business and deciding what to do next.
Have a question we haven’t covered? Reach out to our support team for help with your specific needs.
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What Would You Like to Know?
LeadLander is a website visitor intelligence platform that helps you uncover potential customers in the traffic you already have. Once installed on your website, it connects visitor activity with company information and, when available, individual visitor data. Your team can use those insights to recognize interest, prioritize opportunities and make follow-up more relevant.
LeadLander helps you see which companies visit your website, which pages they explore and how their interest develops over time. Company details and verified contact information add context, helping your team understand potential accounts and find relevant people to reach out to. Available information varies by visit and the data that can be matched.
LeadLander primarily identifies visiting companies. Individual visitors may also be identified when supporting data is available, including through connected forms or email campaigns. You can also look up verified contacts at identified companies. These contacts help you find relevant decision-makers, but they are not necessarily the people who visited your website.
Google Analytics helps you understand overall website performance, including traffic sources, engagement and conversions. LeadLander adds company-level visitor intelligence, helping you connect website activity with potential sales opportunities. Together, they give you a fuller picture of how your website attracts interest and how your team can act on it.
After you register, we’ll send you a tracking code and activation instructions. Add the code to your website to begin collecting visitor activity. Setup is straightforward, and our support team can help if you need assistance. Contact support@leadlander.com with any installation questions.
Activating the trial is a super easy process. As soon as you register for a free trial, we will send out activation instructions along with LeadLander’s tracking code. Adding the code to your website is a simple copy & paste procedure that should take less than a minute to set up. If you need any additional assistance please feel free to reach out to us at support@leadlander.com.
Your free trial gives you 14 days to explore LeadLander using activity from your own website. After installing the tracking code, you can start reviewing visitor insights and evaluating how they could support your sales and marketing efforts. Our team can help you get started and answer questions about the tools available during your trial.
LeadLander offers Small Business and Unlimited plans, with monthly and annual billing options. The right plan depends on your lead volume, the number of websites you want to track and the level of support you need. Visit our pricing page for current rates and plan details, or contact sales@leadlander.com for help choosing.
Yes. LeadLander offers integration options for tools such as Salesforce, HubSpot, Mailchimp and Slack, along with additional connections through Zapier. API access also supports custom integrations. These connections help bring visitor insights into your existing workflows. Contact our team to explore the options available for your tools and plan.
LeadLander uses security measures and access controls designed to protect personal information. Our privacy policy explains how data is collected, used and shared, along with applicable rights to access, correct or request deletion of personal information. For details about our practices or questions about your website’s implementation, review our privacy policy or contact privacy@leadlander.com.
LeadLander is both GDPR and CCPA compliant. At the core of GDPR and CCPA are a few key initiatives that every website should be aware of to be compliant:
- The right of EU &/or Californians to know what personal information is being collected about them
- The right to know whether their personal information is sold or disclosed & to whom
- The right to request that their personal information is not sold
- The right to access their personal information that has been collected
- The right to opt out and have their data removed
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Your Next Sales Opportunity May Already Be on Your Website
LeadLander helps you uncover more of the demand reaching your website, understand what potential buyers want and give your team the intelligence to turn interest into action.
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