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Research shows that referrals have a 16% higher lifetime customer value and convert into paying customers 30% more often than leads generated through other channels. Statistics like these suggest you should add it to your strategy if you’re not using […]
When done well, your sales pipeline meeting can help your team optimize its sales cadence and capitalize on its leads. The problem is (and perhaps this doesn’t come as much of a shock), most meetings aren’t run correctly. Leaders get […]
The pandemic has impacted all of us in too many ways to count. In business, it’s made it impossible to network at conferences, events, and other in-person functions. Thankfully, things are starting to open up again, and in-person conferences are […]
Cold emails have an excellent ROI. But getting as much as possible out of your cold email campaigns requires the right touch. If your email campaigns are under-performing, you may need to optimize to make sure they’re not getting filtered […]
Updated May 19, 2022 Salespeople are some of a company’s most important employees. The work they do is directly tied to the amount of revenue their employer makes – and that’s why successful salespeople tend to earn a lot of […]
B2B sales is a complicated game. If you want to hit your sales goals, you need to consistently replenish your warm leads. Sending out cold emails is a great way to do that. But not all cold emails are equal. […]
Consistently generating warm leads is vital to the health of your company. Most businesses already use popular lead generation methods, but if you can start taking advantage of a strategy your competitors don’t use, you could outpace them. That’s why […]
Companies use consumer data to find new leads, market products to them accordingly, and close deals. But for several years now, there’s growing consumer sentiment against things like data-based visitor tracking and remarketing. Now, legislation like Europe’s General Data Protection […]
Updated November 20, 2021 If you run a startup, consistently hitting your sales goals is essential to your long-term growth. Of course, that’s often easier said than done. That’s why we’ve put together this article for you. It highlights the […]
Hitting your sales goals isn’t always easy. Sometimes, you need to look for outside inspiration to develop the strategies you need to hit your targets. Sales blogs can be an excellent way to tap into this inspiration. The best ones […]
