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Data privacy has never been more important: Nearly 80% of U.S. adults are concerned about how companies use their data. That’s led some to call for more stringent legislation regulating how businesses in the U.S. collect, store, and analyze consumer […]
Updated August 17, 2022 There are multiple tactics you can use to work towards your sales goals for online marketing. But few strategies are as effective as a well-planned email marketing campaign. Email marketing has an impressive $36 ROI for […]
In 2019, about 90% of all new startups failed. While the success rate of startups can is low, the fact is that most startups aren’t able to attract enough business to stay alive. Most companies understand the role that marketing […]
Updated May 19, 2022 Research from Ladders’s data science firm predicts that 25% of all professional jobs in North America will be remote by the end of 2022. That’s a sizeable percentage that experts believe will only continue increasing. Statistics […]
Hitting your lead goals is typically the first step in achieving your broader goals as a business. But to do that, you need to maintain a high sales lead volume level. Read on to learn the best strategies for lead […]
Revenue intelligence doesn’t get as much attention as it deserves in the modern marketing and sales industries. It’s a practice that a company can use to create a more effective sales strategy by targeting sales prospects in more meaningful ways. […]
Companies that use digital advertising increase their brand reputation by an average of 31%. That can have a very direct impact on how likely new customers are to buy from you. But many businesses that use digital marketing still rely […]
Updated May 17, 2022 Trafficking in sales leads consistently is not enough to make your business successful—you need to consistently convert a high percentage of those leads to hit your goals. That’s why lead nurturing is so important. And if […]
If you’re interested in sales jobs, you may also be looking into what it would take to qualify for sales manager jobs. Moving into leadership can offer you a consistent income and provide you with a better work-life balance. But […]
Research shows that 80% of new leads never translate into sales. That’s a massive pool of potential customers who you’re allowing to walk out the door. But you can bring that number down by implementing a well-designed lead nurturing campaign. […]
